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Smithfield’s Chicken ‘N Bar-B-Q® Announces Plans for 2010 Freedom Week

(EMAILWIRE.COM, July 02, 2010 ) (Cary, NC) – Smithfield’s Chicken ‘N Bar-B-Q® (SCNB) has announced plans for its 2010 Freedom Week promotion – an annual campaign that the restaurant brand promotes each July celebrating our nation’s independence, while supporting members of the United States military. Smithfield’s Chicken ‘N Bar-B-Q®’s Freedom Week 2010 will begin Friday, July 2nd, 2010 and last until Friday, July 9th, 2010.



Smithfield’s Chicken ‘N Bar-B-Q ® has a long history of supporting those who serve as defenders of our nation’s freedom and this year is no exception. The restaurant brand is offering several opportunities for customers to support Freedom Week and get their friends and family in on the excitement and fundraising.



Features of the restaurantÂ’s campaign include:

Tweet for Troops

Customers who are utilizing the micro-blogging service Twitter can support Freedom Week and the Wounded Warrior Project by including #FreedomWeek in their posts about the promotion taking place at @SCNBNC. $0.10 for each tweet will be added to the campaignÂ’s fundraising total! (DonÂ’t forget to RT that, twitter fans!)



Commemorative T-Shirts

Fundraiser t-shirts (pictured at right) will be available at all Smithfield’s Chicken ‘N Bar-B-Q locations for $14.95, a portion of which benefits the Wounded Warrior Project. With over 30 locations in North Carolina, there is always a location close by… and these shirts make for a great reason to stop on the way to the beach for a quick meal. Shirts can also be purchased online at http://scnbnc.com/store/index.php?main_page=index&cPath=3.



2010 Freedom Run

Smithfield’s Chicken ‘N Bar-B-Q® is proud to be supporting the inaugural 5k Freedom Run, hosted by the American Legion Auxiliary in Wake Forest. The run is going to be held on Saturday, July 3rd, 2010, with proceeds supporting veterans past and present along with active military personnel.



Military Rideshare

Aside from in-house and community fundraising programs, Smithfield’s Chicken ‘N Bar-B-Q® is also leveraging the power of the popular NC bar-b-q brand to raise awareness amongst NC military families of MilitaryRideShare.com. MilitaryRideShare.com is a free website that has been designed by a former Marine to provide a place for Marines, Sailors, Airmen, and Soldiers to connect online for coordinating shared rides and travel. The program aims to save those making similar trips money on transportation costs.


“We have long served the troops with the motto, ‘Grateful to serve those who serve’”, says Richard Averitte, Smithfield’s Chicken ‘N Bar-B-Q®’s Marketing Director. “We hope our efforts can help such a wonderful organization as The Wounded Warriors project.”



For more information on the 5k Freedom Run, contact Anne Deal, race coordinator for the American Legion Auxiliary at littledeal@earthlink.net. For more information on the Wounded Warriors Project, please visit the official website online at http://www.WoundedWarriorProject.org/. For more information on MilitaryRideShare.com, please visit http://www.MilitaryRideShare.com/.



For more information on the Smithfield’s Chicken ‘N Bar-B-Q® brand, please visit http://www.SCNBNC.com/, http://www.WeShipBarBQ.com/, and http://www.Summerof20Tea.com/.



About Smithfield’s Chicken ‘N Bar-B-Q®

Smithfield’s Chicken ‘N Bar-B-Q® / SCNB Chicken ‘N Bar-B-Q® has a 40-year history serving the finest fried chicken and Eastern-North-Carolina-style bar-b-q, made fresh daily from family recipes and served in a family-friendly atmosphere. Smithfield’s Chicken ‘N Bar-B-Q® has over 30 locations in North Carolina as well as an online store where BBQ can be ordered and shipped anywhere in the United States. Visit http://www.SCNBNC.com/ for more information or call 919-852-1742.



Contact: Richard Averitte, Marketing Director – Smithfield’s Chicken ‘N Bar-B-Q

Phone: 919-852-1722 Fax: 919-852-5268

Email: RAveritte@SCNBNC.com

Web: http://www.SCNBNC.com

Mail: P.O. Box 979 - Cary, NC 27512

Smithfield's Chicken 'N Bar-B-Q
Richard Averitte
919-852-1722
raveritte@scnbnc.com


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